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CHEWS HAPPINESS

Video Production

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With Chews Happiness’ brand awareness growing, the brand needed to show the different styles and colors of their collars and leashes. The first priority was to show how a product can be worn and fits on dogs of various sizes. We created a commercial highlighting the collars and leashes as well as the special bond between pet and parent leading up to a walk. The commercial was then uploaded on social media boosted posts (Facebook and Instagram) to great engagement and conversion.

Click here to watch the commercial we shot in Central Park, NYC for Chews Happiness' leash product launch!

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Credits:
Agency: MYN Group
Account Manager: Michelle Ng
Marketing Director: Deborah Casera
Creative Director: Scott Draft
Videographer: Travis Draft
Video Editor: Scott Draft
Casting: Scott Draft

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© Scott Draft 2024

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