L.A.M.B.

For L.A.M.B., I collaborate closely with Marketing Director Kristen McLaughlin and Chief Creative Officer Jennifer Coppel to concept, develop, and produce creative across campaigns, packaging, and multi-channel marketing. Working within the brand’s distinct blend of Hollywood glamour and modern edge, I help translate direction into cohesive, production-ready assets. For the 2024 campaign, I developed the core creative concept, shaping the visual language and guiding its execution across digital, retail, and trade touchpoints.